Wed. Sep 18th, 2024
digital marketing jobs in chandigarh for freshers

Digital Marketing Jobs in Chandigarh for Freshers

Looking to kick-start your career in the field of Digital Marketing? Then Chandigarh is your destination. From SEO to social media, from content creation to PPC, multiple job opportunities are in store for freshers in this fast-growing digital hub of a city. Digital marketing is an active industry that opens wide career digital marketing jobs in chandigarh for freshers. In this vibrant city with a host of technology and business hubs, digital marketing jobs are in demand. Hence, digital marketing jobs are in high demand. A number of freshers graduating with skills in SEO, social media marketing, content creation, and online advertising will find many job openings. Whether it be working for a digital marketing agency or starting your career with the in-house marketing team of any company, Chandigarh is considered one of the best places to begin your journey in this field.

Why Chandigarh?

Moving ahead with its name and fame for being well-planned in architecture and quality of life, Chandigarh is gradually turning into a technological hub. The city’s strategic location, plus the growing number of IT parks and startups, really positions it as an attractive destination for digital marketing professionals. The progressive infrastructure of Chandigarh, along with the expanding job market, creates a better environment wherein freshers can start their careers in digital marketing.

The Scope of Digital Marketing in Chandigarh

Here’s a comprehensive overview of digital marketing jobs for freshers in Chandigarh. 

  1. SEO Specialist

SEO basically stands for Search Engine Optimization, which has grown into an essential department for digital marketing. An SEO specialist is a person who makes the visibility of a website in search engines like Google more civil. A fresher can start a career as an SEO specialist, provided one has vital knowledge about on-page SEO, keywords, and link building. In Chandigarh, numerous digital marketing and IT companies are in search of SEO talent.

Key Skills Required:

  • Keyword research
  • off-page SEO and On-page 
  • Google Analytics and other SEO tools
  1. Social Media Executive

Social media has now proved to be one of the strong pillars through which companies can connect with their audience. As a social media executive, one is supposed to grow and manage the social media presence of a company on platforms like Instagram, LinkedIn, Facebook,  and Twitter. This role is a very good starting point in digital marketing for freshers who are unique and know about social media trends.

Social media management tools:

Example:

  • Hootsuite, Buffer
  • Content creation
  • Understanding of algorithms of social media.
  1. Content Writer

Content is the backbone of digital marketing. We are in search of freshers in Chandigarh who have good writing skills and can get into the position of Content writer. A Content Writer develops articles, social media content, blogs, and website copies, among others, that facilitate the communication of brands to their audiences. 

Crucial Skills Needed:

  • Editing Ability & Great Writing Skills
  • Applicable SEO Content Knowledge
  • Creative & Storytelling Characteristics
  1. PPC Executive

PPC is a paid channel for digital marketing. This means that a person is paying for every person who clicks on their ad. The PPC Executive will oversee and implement all campaigns, leveraging elements such as Google ads and Facebook ads, which are considered some of the best ways to drive traffic and convert traffic. This role will be suitable for recent graduates who have an analytical mind. 

Key skills required:

  • Google Ads and Facebook ads
  • Analytical Mindset
  • Campaign Optimization Process 
  1. Email Marketing Executive

Email marketing is also in the budget bracket of important digital marketing strategies.  The email marketing manager has to design and implement email campaigns for attractive subscribers, sell products, or accomplish particular objectives. For this, a fresher can learn about email marketing tools and essential copywriting.

Key Skills Required:

  • Email marketing platforms like 
  • SendGrid and Mailchimp
  • Design and Copywriting 
  • Campaign analytics
  1. Digital Marketing Executive

A digital marketing executive is in charge of all aspects of digital marketing, from SEO, social media, and email marketing to PPC. A fresher in Chandigarh may join this position and then develop skills in any related areas with experience.

Key Skills Required:

  • Basic knowledge of all digital marketing channels
  • Google Analytics
  • Multi-tasking and time management
  1. Graphic Designer

Graphic designers are in demand since they make the visual part of any digital marketing campaign. Even freshers get hired to design graphics and banners, and sometimes even infographics, that go on social media, websites, and ads.

Essential skills:

  • Adobe Photoshop 
  • Illustrator or other design software
  • Creativity with attention to detail
  • Understanding of Branding and design trends

Digital Marketing Internship

Digital marketing internships are the right opportunity for freshers to learn right from the start. Many companies provide multiple internships within Chandigarh where freshers experience first-hand experience on the job and get to work on live projects while observing experienced marketers.  

Key Skills Required:

To learn Basic knowledge of digital marketing tools and concept

Problem-solving and creativity

  • Growing Market and Opportunities

So far as the architectural marvel is concerned, “The City Beautiful” Chandigarh is now growing into a hub for startups and established businesses. The city is seeing an increase in the number of roles related to Digital Marketing Course in Chandigarh due to the growing requirement for online presence and strategies. A report by Statista says that by 2024, the digital advertising market in India may scale to ₹539 billion, thereby recording a CAGR of 21.6% by the end.

  • Demand for Experienced Professionals

The need for professional digital marketers has reached an all-time high. Companies are very much on the lookout for people who can handle SEO, SEM, Content Marketing, and Social Media Marketing, among others. The average salary that a Digital Marketing Manager gets in Chandigarh goes up to ₹ 6-8 lacs annually, while entry-level positions start from ₹ 2.5-3 lac per annum.

How to Prepare for a Digital Marketing Career

  • Gain Relevant Certifications

 Certification will go a long way in addition to weight to your showcasing and resume of your skills to potential employers. Some of the popular certifications include Google Ads, HubSpot Content Marketing, Google Analytics, and Facebook Blueprint.

  • Create a portfolio.

Your portfolio is how you show off your skills and experiences. So, do the internship or freelance job, do the small project, and then add case studies, reports, or examples of work that platform your capability. Keep Up-to-Date on Industry Trends

  • The digital space continues to evolve.

Follow industry blogs, listen in on webinars, and contribute to an online community to keep up with fresh happenings and the best ways to do something.

  • Networking

Networking would be the key to opening new opportunities. Conventions dealing with this subject are attended, and you should join local groups that are concerned with connecting and digital marketing with others on LinkedIn. With a strong network, you may receive collaboration and job referrals.

Conclusion

Freshers are very promising in Chandigarh to pursue a career in digital marketing. With the development of the tech sector and the employment opportunities provided, Chandigarh will prove to be an incredible hub for fresher entries. The freshers entering the industry should develop related skills, obtain certifications, and keep themselves current with the trends in this highly dynamic field of digital marketing. Whether your interests lie in social media, content creation, SEO, or any other field connected to digital marketing, Chandigarh opens its doors for you to start your career in this thrilling industry.

 

 

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